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"Mastering Digital Photography" is a true photography book, teaching readers how to take great pictures and make great images that leverage the strengths of computer technology, while taking into account the special needs of digital cameras. Concentrating on creative photo techniques, this full-color book is not software-specific, nor does it rely on image-editing programs. This technology is getting faster, cheaper, and better. "Mastering Digital Photography" explains the convergence of conventional photography and digital photography for those who are looking to make the leap.

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'A good photograph is worth a thousand words, a bad photograph needs a thousand words.'

Critical theory is an integral part of the art of photography. Students of photography will be provided with an understanding of critical theory in order to evaluate, comment on and appreciate the work of others, as well as to ensure they get the best out of their own work.

Ashley la Grange's innovative text draws students into applying the theory they've just learned to relevant practical work. He bridges the gap between practical photography and critical theory. The book is written in a clear, interesting way that any student of photography can easily understand. La Grange gives enough insight into various critical theories of photography, mainly through books and essays by international experts in the field, but also through his own essays and work, to enable them to start asking their own questions, challenging different theories and finding out more for themselves.

Ashley la Grange does not aim to be definitive, rather he actively encourages debate and free-thinking, so that students are ready to tackle photography and constantly question it, to ensure they get the most out of this challenging art form.

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Focal Digital Camera Guides: Sony A200
Just bought a Sony A200 and looking to combine practical know-how with inspiration? This one-stop, easy-to-read guide covers all the basic functions of the camera, and everything beyond.
For the basics, turn to the quick start guide, which will get you up and running in five minutes.
For an understanding of your camera's many controls and features, check out the section called "The Camera." If all you need is a quick explanation, you'll find it. If you're looking for the whole story, you'll find that, too. Settings that affect how your pictures look are accompanied by full-color examples that show you exactly what you can expect. This section also covers the camera's menus, playback features, memory, and power sources.
The section called "Software" shows you how to get the most out of your camera's software. It covers RAW conversion, storing your images, managing your library, and backup strategies.
Ultimately, this book's greatest strength isn't its focus on the camera or the software; it's the detailed, easy-to-follow instruction it offers on using your camera to take truly superior photographs. Sections devoted to lenses, subject matter, and light cover these variables in depth, always presenting the most effective techniques in the context of the Sony A200.
Written by an experienced photographer, The Sony A200 Digital Camera Guide shows you how to get the shots you can see in your head but have never been able to capture with a camera.
* The quick start guide will have you taking great photos in ten minutes.
* In-depth coverage of every feature and control ensures that you have access to the tools you need for every shot.
* Full-color examples demonstrate how different settings affect your photos.
* Expert coverage of lenses, lighting, and subject matter gives you the practical knowledge you need to go after any shot.
* Step-by-step instructions on photo editing and image management help you get the most out of your camera's software.
* A detailed review of accessories for your camera explains which of these add-ons offer the most value for your needs.
* Several tips and tricks prepare you for every situation you're likely to encounter - in the field, at the studio, or at your next wedding or family reunion.

Veteran photographer Rob Sheppard finds that Lightroom 2 can give you back the control over color images that photographers once enjoyed in the traditional darkroom. Packed with secrets Rob has discovered and developed, this book shows you how Lightroom processes RAW and JPEG files non-destructively, how to navigate quickly through your photos in any module with Filmstrip, how you can optimize your photos easily with the adjustment brush and graduated filter tools, speedy and simple ways to process multiple images, and how to prepare images for print or online display.

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InDesign CS2 is more than just a powerful page layout tool: As part of Adobe’s new Creative Suite 2 (which includes Photoshop, Illustrator, GoLive, and Acrobat), it’s a key component of an overall design workflow that lets users work seamlessly among all of their graphics applications to create spectacular layouts. This info-packed guide lets you get right down to work by focusing on just the InDesign CS2 features you’re most likely to use and showcasing each in a stand-alone tip--complete with a relevant hint or two and a graphic example. In this fashion, you learn as you go, exploring the program in a way that makes sense to you. Before you know it, you’ll be using the Bridge to manage your files, object styles to format your images, and snippets to save layout parts for reuse and much, much more!

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Great pictures dont just happen, you make them.
Unleash your creative potential with this essential guide to the myriad of features in Paint Shop Pro Photo X2. Written specifically for photographers by a working professional, it tells you exactly what you need to know to master the powerful creation and editing techniques of this award-winning software.
* Unlock the full potential of your photographs to get professional-looking results every time, turning everyday images into exceptional ones
* Let your creativity flourish, seeing every tool, feature and technique of this powerful package through a photographers eyes

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The rapid evolution of digital photography and the ease of distribution over the Internet has transformed the photo industry. Everything from marketing and sales to competitive pricing and job security has been affected. And now that the flood gates have come down, everyone from semi-pros to amateurs to the common consumer affects how business is done, whether it's pricing, assignments, or just getting your photos seen by potential buyers. In a market once dominated by agencies and seasoned professionals, succeeding in today's industry demands a fresh new approach. For those who are just starting out or those who are established photographers trying to compete more effectively in a changing market, Dan Heller’s book Profitable Photography in the Digital Age provides a new and progressive approach to understanding and succeeding in the photography business in today’s market. It will help established photographers find new strategies for diversifying revenue streams and adding nontraditional sources of income. For serious amateurs, this book explores realistic perspectives on what to expect and how to gauge their aptitudes for making it in this highly competitive arena. Profitable Photography in the Digital Age shows how photography is more accessible than ever to the average person, even though making money with photography can be more challenging.
It also offers new ways of teaching (and learning) the basics of the photo industry apart from just making an impressive portfolio or reaching the right art director. It outlines some of the available paths to success, examines the methods available and provides the analysis on which methods achieve the desired results. While there is heavy competition, many new opportunities have opened up and more buyers are entering the field. "The digital era isn't just about making great websites or being great at photoshop," says Heller. "One must be able to work within that and many other mediums to broaden one’s reach and market segments. What’s more," he says, "the buyer’s perception of images and the culture of the business has also taken an abrupt turn that isn't as accommodating to the traditional models as it once was." By following Heller’s strategies and integrating the concepts presented in Profitable Photography in the Digital Age, anyone who wants to have a career in the photo industry will have the tools he or she needs to succeed.

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